Zoe Asadi

Zoe Asadi

I'm a UI/UX designer with a background in visual development and animation, focused on creating thoughtful, user-centered experiences. I enjoy combining strong visual storytelling with clear, intuitive design to build products that feel both functional and engaging.

Plantify calendar screen
Plantify diagnose screen
Plantify my plants screen

Plantify

UI/UX · Mobile App

A mobile app designed to help plant owners diagnose houseplant health issues and maintain consistent care routines — reducing uncertainty and stress through clear, reliable, plant-specific guidance.

UI/UX Designer · 4 months

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Hevywave ticket selection screen
Hevywave event discovery screen
Hevywave event detail screen

Hevywave

UI · Mobile App

A bold mobile UI concept for discovering and booking local music gigs in Dorset — built around a clean component system and a smooth event-to-checkout flow.

UI Designer

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Sisterly redesigned event detail page after joining
Sisterly redesigned event listing page
Sisterly redesigned event detail page before joining

Sisterly

UX Audit / Mobile App Redesign

A UX audit and mobile redesign for Sisterly's event experience, focused on clearer event discovery, stronger information hierarchy, privacy-conscious social features, and accessibility details.

UI/UX Designer